The numbers know only one direction. UP.
In the last 5 years, esport has grown exponentially and now also inspires people who don't have too much to do with gaming. How did this sudden trend of e-sports come about? We talked about it internally and took a look at the current figures.
One of the main reasons for the increased interest in e-sports is certainly the professionalism that the big events now offer. The organisers and publishers of the games are setting ever higher standards for the events. E-sports tournaments are taking their cue from many of the big events in the non-gaming sector. The entertainment level of the commentators at e-sport events often resembles that of sports presenters, stage shows are no longer inferior to a visit to the night club and the presentation of the players is increasingly similar to that of famous sports such as football or ice hockey. The e-sports industry knows how to market itself skilfully and turn events into an experience that also attracts people who do not belong to the hardcore target group.
The second reason is more obvious. Corona has been keeping the world on tenterhooks for the past 2 years and is making it difficult for many sports to hold tournaments as usual. This is where e-sport can play to its strengths, as the main focus is already on live broadcasting and comparatively few people have to be physically present. In addition, with e-sport, the safety distance can be maintained without any problems. All these factors, which are difficult to maintain in other sports, make e-sport the high-flyer in Corona time. Since many sports are no longer broadcast live or only take place on a limited basis, many people are looking for entertainment in e-sports.
With an estimated 264 million e-sports enthusiasts in 2021, the industry is clearly on an upward trend. We are excited to be part of this movement and look forward to seeing what the future holds for e-sports.